RELEASING MUSIC – THE ULTIMATE CHECKLIST

Releasing music – made simple   Planning and releasing music is one of the most time-consuming activities in the business and is why labels should be doing promotional work, not artists. It requires music marketing, networking, music PR, sending emails, preparing music formats, and making numerous phone calls. The process could take anywhere between a […]

HOW TO BUILD AN ARTIST FAN BASE

HOW TO BUILD AN ARTIST FAN BASE AS AN INDIE LABEL IN 2021 Promoting your artists and building their fan base is essential to your label’s success. This all sounds pretty obvious right? Still, labels and artists neglect to do basic promotional efforts in order to become successful. Great music will only get you so […]

SPOTIFY FOR ARTISTS – GETTING STARTED

Get your Label started on Spotify for Artists – an introduction   The name Spotify for Artists indicates that the platform solely is for artists – it’s not. Back in the days, only artists could claim their own profiles. Spotify have recently updated their Spotify for Artists platform so that teams can create profiles and […]

INSTAGRAM – HOW TO CREATE A LABEL PROFILE

How to create an Instagram Label Page in 7 simple steps   What started off as a simple app to share pictures with your friends, quickly became the go-to social media platform to promote eye-catching content. With over 75 million daily users, over 400 million monthly active users to date, and engagement rates 58 times […]

LABELCASTER PROMOTION LAB

Labelcaster Promotion Lab – Empowering you to succeed The digitalization of the music industry is fantastic in many ways, but it has also lead to a major problem. Pay attention now. Thanks to cheap digital distribution to the streaming services and cheap production, there is more music produced and released than ever before. Today, there […]