Any label and artist will know that in today’s streaming era, having one of your tracks featured in a playlist is one of the most effective ways to reach as many fans as possible. Spotify makes it easier for artists to be considered for their own playlists curated by the Spotify editorial team. Use Spotify […]
Category Archives: Promotion
BUILDING EXCITEMENT
Tease, hint and announce. Get your fans ready for your release by building excitement. You get the most out of your social media platforms if you use them as spaces to build excitement. In the upcoming week until release day you do well to have prepared visual content hinting the release. Set a day where […]
FACEBOOK ADS MANAGER – GETTING STARTED
This article will teach you how to set up and advertise with an Ads Manager account. SOURCE: FACEBOOK This lesson will prepare you to: Set up an Ads Manager account. Structure an ad campaign. Work with the Ads Manager campaign structure. Create ads in Ads Manager Ads Manager is the starting point for running […]
ANNOUNCE YOUR DROP
The big day is coming soon, and it’s time to let your fans know what’s up. Time to announce your drop! Your artwork can now be shared on your socials. Any banners with the new art should come up on your profiles. From now until release day, consider being very active where you can share […]
HOW TO BUILD A TIKTOK FANBASE
8 POINTERS ON HOW TO BUILD A TIKTOK FANBASE You are probably aware of this, but TikTok is HUGE and you should try to get a presence there. Building a following on TikTok takes time and effort. Here are a few ways to get more TikTok fans and followers and how to build a TikTok […]
HOW TO GET MORE SPOTIFY FOLLOWERS
5 TIPS ON HOW TO GET MORE SPOTIFY FOLLOWERS If you want to see success as an artist these days, it’s all but necessary to have a Spotify specific strategy for getting your music heard. Here are 5 tips on how to get more Spotify followers. It’s tempting to care a ton about playlist […]
Social Media Templates: a 2021 guide to the perfect layout
Facebook, Instagram, Bandcamp and others all have different sizes and forms to the content that’s uploaded. It’s hard to keep track of what layout works on one social media, and what doesn’t on another. We have made a collection of social media templates that guarantee a quick way to create banners, headers and profiles for […]
RELEASING MUSIC – THE ULTIMATE CHECKLIST
Releasing music – made simple Planning and releasing music is one of the most time-consuming activities in the business and is why labels should be doing promotional work, not artists. It requires music marketing, networking, music PR, sending emails, preparing music formats, and making numerous phone calls. The process could take anywhere between a few […]
SUBMITHUB – YOU NEED THIS
Let us tell you about Submithub; why you need it and how to get it. SubmitHub was founded in late 2015 as a way to make the process of sending music to curators as easy and transparent as possible. They give you all sorts of statistics and ways to filter who to send your […]
HOW TO BUILD AN ARTIST FAN BASE
HOW TO BUILD AN ARTIST FAN BASE AS AN INDIE LABEL IN 2022 Promoting your artists and building their fan base is essential to your label’s success. This all sounds pretty obvious right? Still, labels and artists neglect to do basic promotional efforts in order to become successful. Great music will only get you so […]
