Secretly Group is a leading independently owned music company. Secretly’s major divisions include record labels Dead Oceans, Jagjaguwar, and Secretly Canadian, as well Secretly Publishing. Secretly Group is headquartered in Bloomington, IN, with offices in Brooklyn, London, Los Angeles, Austin, and additional staff in Paris, Berlin, Amsterdam, and beyond.
Secretly Canadian was founded in 1996 by Ben Swanson, Chris Swanson, and others. Whitney, Anohni, and serpentwithfeet count amongst its roster, as well as the catalogues of Jason Molina, Yoko Ono, and the recordings of comedian Tig Notaro. Darius Van Arman founded Jagjaguwar in 1996, then merged operations with Secretly Canadian in 1999. The label’s present roster includes Grammy-winner Bon Iver, Angel Olsen, Moses Sumney, Jamila Woods, and Sharon Van Etten. Dead Oceans was created 2007 by the owners of Jagjaguwar and Secretly Canadian along with Austin-based Phil Waldorf. It is the current home to Mitski, Kevin Morby, Phoebe Bridgers, Khruangbin, and Slowdive. Secretly Publishing was born in 2011, and now represents several writers from Secretly Group master artists and many others, such as Jay Som, Kishi Bashi, Beach Fossils, Mt Joy, and Frankie Cosmos.